Photo by Jean-François LeBlanc. L to R/G à D: Widney Bonfils (SOCAN), Lou-Adriane Cassidy, Justin Maheu (Offices jeunesses internationaux du Québec)
Francouvertes: Lou-Adriane Cassidy, collaborators Stéphanie Boulay, Philémon Cimon win Paroles & Musique Award
Story by Eric Parazelli | April 23, 2018
SOCAN member Lou-Adriane Cassidy, and her collaborators Stéphanie Boulay and Philémon Cimon, won the $1,000 Paroles & Musique Award, presented by SOCAN. Delivered at at the end of the semi-final round of the 2018 Francouvertes competition, the award recognizes the excellence of the songs she performed during the event. Cassidy will enjoy a writing residence at the SOCAN House in Paris, a $1,500 all-inclusive international mobility grant presented by the Office franco-québécois pour la jeunesse (OFQJ), as well as an invitation to showcase her work in the J’aime mes ex series presented by SOCAN during next year’s edition of Francouvertes.
The three finalists of the 2018 Francouvertes: Crabe, LaF and Lou-Adriane Cassidy.
Three out of the nine semi-finalists – Crabe, LaF, and Cassidy – have won the greatest number of votes of the audience, and panel of judges that included SOCAN’s A&R representative, Widney Bonfils. All three are now tasked with charming both the jury and the audience during the Francouvertes finale that takes place May 7, 2018, at Club Soda in Montréal. That evening, competition spokespersons Klô Pelgag and Tire le coyote will offer a brief performance to kick off the evening.
The goal of this final round is to finish first, and walk away with the $10,000 grand prize, but several other prizes will be awarded to the finalists, including the $5,000 Public Choice cash prize to be determined by an online vote, open until May 4, 2018, at francouvertes.com/vote.
Visit the Francouvertes website for all the details on the prizes awarded during the semi-finals, and Good Luck to the three finalists!
In the Spotlight: Michael Rault
Story by Melody Lau | April 23, 2018
Many artists set out to write original music, to create something that’s completely unlike anything they’ve ever heard. Putting their own songs up against classics can be an intimidating task, but for Michael Rault, early hits by The Beatles and The Kinks served more as a bar, or a standard, that he wanted to uphold.
When the Edmonton native began performing music fresh out of high school, he relied on “almost entirely old blues, country and R&B” renditions. “I enjoyed performing that material more than what I had written up to that point,” he remembers. “I only would add original material to my set if I actually believed it was holding its own alongside those other songs.”
Two albums later – with a third, It’s a New Day Tonight, coming out on May 18, 2018 – Rault is still using that method of songwriting to better his craft, in the hope that “maybe one day, I might actually get good!” Of course, he’s well on his way, with a successful string of records that have formed Rault’s guitar-driven glam/rock/pop, a sound that simultaneously recalls the iconic acts from which he draws inspiration, as well as contemporary acts like Ty Segall and King Tuff.
For his latest, Rault teamed up with producer Wayne Gordon of Daptone Records and Wick Records (Sharon Jones & the Dap Kings, BadBadNotGood) – to the last of which Rault has signed. It’s a relationship that formed thanks to his tour-mate King Gizzard & the Lizard Wizard, and has blossomed into a partnership of which Rault is very proud.
“Recording at Daptone was a cool experience,” he explains. “Every time we got back in the control room after laying something down, it already sounded right because of the way Wayne engineers, and gets sounds, right on the way to the tape. It’s cool to be able to watch the album take shape in front of your eyes in real time like that.”
Photo by Émilie Delorme
Amé : Aligning her own stars
Story by Élise Jetté | April 20, 2018
Amélie Larocque steps onto the diving board, calculates her trajectory and dives, head-first, precisely where she had aimed: at the heart of a type of pop music that entices people to move. She’s only released one album prior to Sa couleur, yet AMÉ has sown her colourful seeds all over the place in the past few years. Meet a woman who personifies herself through music.
“’Sa couleur’ is about my identity,” says AMÉ. “It’s not a protest song, it’s just me, who I am as a human being, and what I choose to reveal or not,” she says, adding that we all do things to please, fine-tuning ourselves to be appreciated.
Where her 2010 eponymous album stayed on the sonic road of folk, this one goes completely off the beaten path. “I figured if I was going to go the electro-pop route, I had to be fully committed,” says AMÉ. “I felt like I was totally alone. I’m not the type to wear makeup, but for this, I went all-out, with nail polish and paillettes.” It’s only when she committed entirely to her decision hat the stars aligned: her songs became catchy and dance-oriented.
And the opportunities have come one after the other over the past few years for the young singer-songwriter, who also devoted time to her life as a mother. “It took all that time to get to where I really wanted to be,” says AMÉ. By working for others, she afforded herself a different type of artistic evolution. “I often tell artists for whom I write songs that the importance of what we love is much less than that of what we want to do,” she says. “I love a lot of things in life. I listen to pop, blues, jazz, but those aren’t necessarily the artistic endeavours that I want to pursue.” And that’s precisely what happened when she let herself be transported by her desire to make pop music. “Some might’ve wondered where I was headed,” she says, “but I wanted laser effects and day-glo lighting. I said ‘fuck off’ to folk music; that’s not what I want to do.”
However inspired by the likes of Milk & Bone, Laurence Nerbonne, and Charlotte Cardin, she considers her roots to be in good ol’ “rap québ” (Québécois rap). “I’m trying to bring the energy and rhythm of rap to the pop world,” she says. “Stromae is a great example of this movement. He was such a revelation when it comes to amalgamating a dance song and a message song.” She uses this strategy with all manners of subjects: Love, courage, surpassing yourself, doubt.
When Justin Timberlake recently played in Montréal, AMÉ was there, notebook in hand. Accompanied on stage by a dancer, she tries to take her audience with her, inside her bubble. “It’s very demanding,” she says. “There aren’t many breaks, and I don’t tell the story of my grandmother in between two songs.”
When AMÉ steps out of her own bubble, she likes to move into those of other people. “I’m always at the service of a theme, of a piece of music,” she says. “Like with Marc Dupré [for whom she wrote Ton départ]; what he wants is super-specific. He sends me music tracks where he sings without words. It sounds like it’s in English, but it’s in nothing at all. We call it yogurt! Even though he doesn’t sing actual words, it rhymes, and sometimes, when I write, I’ll find words that rhyme with the gibberish he’s singing. It’s quite funny, and I find those limits quite stimulating.”
This way of working has led her to write music before she stops to find words to put on top of it. “I’ve used the people I’ve written for, in a way!”
In other words, she’s the only one paving the way for herself. AMÉ is clear about her ambitions. “I’m not afraid,” she says. “All I have are ideas. I want to take my music to France. That’s definitely a dream. I feel like I’ve embarked on something big.”