For a SOCAN member who wants to reach audiences beyond Canada’s borders, being selected for a showcase in front of international delegates, at a festival like M for Montréal, is an opportunity not to be missed. It’s not always easy to make a good first impression, however, and you have to consider several aspects so that your performance attracts foreign ears, and maximizes your chances to generate enough interest to yield invitations to perform abroad. Isabelle Ouimet, Executive Producer of M for Montréal, shares some of her precious advice.